Florida again led the Nation in net wholesale sales of potted
foliage and foliage hanging baskets with sales of $330.4 million
during 1997 compared with the 1996 revised sales of $329.6
million. Potted foliage sales accounted for $308.8 million of the
1997 total, $3.3 million or one percent above the 1996 sales of
$305.5 million. The sales of foliage hanging baskets totaled $21.6
million, $2.5 million or eleven percent below the previous year.
Florida's 423 commercial growers used almost 166.4 million square
feet to produce foliage, up almost four percent from the 1996 area
of 160.1 million feet. Eighty firms, each with foliage sales of a
million dollars or more, accounted for 67 percent of all sales,
compared to 74 percent (from 69 firms) in 1996.
Foliage sales in the southeast, which includes the counties of
Broward, Dade, and Palm Beach, decreased about two percent from
the 1996 sales of $178.8 million to $175.8 million during 1997
which represents about 53 percent of all 1997 foliage sales.
Southeastern growers used almost 123.9 million square feet to
produce the 1997 foliage crop, up a half percent from the previous
year. The Apopka area, which includes the counties of Lake,
Orange, and Seminole, sold $124.1 million worth of foliage during
1997 which is almost 38 percent of all 1997 foliage sales, over two
percent more than the 1996 sales of $121.3 million. Apopka
producers used almost 24.8 million square feet, almost three
percent higher than the 24.2 million square feet used in 1996.
|
TOPICS IN THIS REPORT for Firms with . . . |
Number of firms | Value of Sales | ||
| 1996 | 1997 | 1996 | 1997 | |
| Million dollars | ||||
| $10,000 or more sales 1/ | 1,015 | 987 | 676 .7 | 653 .9 |
| $100,000 or more sales 2/ | 666 | 656 | 659 .0 | 636 .4 |
| Foliage | 424 | 423 | 329 .6 | 330 .4 |
| Cut Cultivated Greens | 143 | 142 | 96 .7 | 85 .5 |
| Potted Flowering Plants | 126 | 103 | 78 .2 | 86 .5 |
| Bedding Plants 3/ | 84 | 87 | 127 .3 | 105 .6 |
| Cut Flowers | 17 | 16 | 27 .3 | 28 .4 |
|
1/ Estimates by product not available. Sales for growers below $100,000 estimated by multiplying the number of firms in each
sales category by the mid-point of each dollar value range. 2/ Product sales may not total to all due to rounding. 3/ Includes flowering hanging baskets. |
||||
|
FOLIAGE PLANTS: Number of commercial producers with $100,000 plus sales of all floriculture products, square feet in production, and value of sales, by area and size group, 1996 and 1997, FLORIDA |
||||||||||
| Number of firms | Square feet in production 1/ | Net value of sales 2/ | ||||||||
| Covered area | Open area | Total area | ||||||||
| 1996 | 1997 | 1996 | 1997 | 1996 | 1997 | 1996 | 1997 | 1996 | 1997 | |
| Area | Number | 1,000 square feet | 1,000 dollars | |||||||
| Apopka 3/ | 199 | 197 | 23,181 | 24,029 | 984 | 737 | 24,165 | 24,766 | 121,291 | 124,111 |
| Southeast 4/ | 162 | 166 | 70,832 | 69,139 | 52,481 | 54,738 | 123,313 | 123,877 | 178,786 | 175,738 |
| Other | 63 | 60 | 11,880 | 14,151 | 772 | 3,595 | 12,652 | 17,746 | 29,503 | 30,554 |
| All Areas | 424 | 423 | 105,893 | 107,319 | 54,237 | 59,070 | 160,130 | 166,389 | 329,580 | 330,403 |
| Sales Categories | ||||||||||
| $1-$99,999 5/ | 55 | 47 | 1,789 | 1,446 | 207 | 496 | 1,996 | 1,942 | 3,256 | 2,329 |
| $100,000-$249,999 | 130 | 135 | 10,576 | 13,839 | 3,967 | 4,017 | 14,543 | 17,856 | 23,980 | 22,791 |
| $250,000-$499,999 | 105 | 86 | 14,532 | 11,379 | 6,838 | 4,254 | 21,370 | 15,633 | 7,056 | 30,446 |
| $500,000-$999,999 | 65 | 75 | 23,652 | 23,404 | 11,650 | 11,262 | 35,302 | 34,666 | 51,979 | 54,621 |
| $1,000,000-& over | 69 | 80 | 55,344 | 57,251 | 31,575 | 39,041 | 86,919 | 96,292 | 243,309 | 220,216 |
| All sales categories | 424 | 423 | 105,893 | 107,319 | 54,237 | 59,070 | 160,130 | 166,389 | 329,580 | 330,403 |
|
1/ Square footage utilized for producing both hanging baskets and potted foliage was counted only once. However, for those firms having some
area exclusively for hanging baskets, the questionnaire design did not have sufficient detail to pick up this portion of the hanging basket area. 2/ Net value is gross wholesale value less cost of plant material purchased from others for growing on. 3/ Includes Lake, Orange, and Seminole counties. 4/ Includes Broward, Dade, and Palm Beach counties. 5/ This group includes firms that had over $100,000 in value of total sales from all nursery products included in the survey but had net sales of less than $100,000 for foliage plants. |
||||||||||
|
Wholesale value of all products, foliage, and cut flowers, 1996 and 1997 in selected States 1/ |
||||||||||
|
State (Rank) 2/ |
All Products |
Foliage Plants |
All Cut Flowers |
|||||||
| All Foliage | Potted Foliage | Hanging Baskets | ||||||||
| 1996 | 1997 | 1996 | 1997 | 1996 | 1997 | 1996 | 1997 | 1996 | 1997 | |
| 1,000 dollars | ||||||||||
| FLORIDA (2) | 658,997 | 636,403 | 329,580 | 330,403 | 305,474 | 308,827 | 24,106 | 21,576 | 27,285 | 28,380 |
| California (1) | 651,555 | 729,257 | 72,514 | 84,735 | 58,592 | 67,063 | 13,922 | 17,672 | 254,661 | 283,013 |
| Michigan (3) | 172,803 | 183,120 | 3,712 | 3,196 | 2,072 | 1,515 | 1,640 | 1,681 | 10,388 | 11,107 |
| Texas (4) | 176,277 | 160,841 | 22,614 | 21,083 | 17,500 | 15,913 | 5,114 | 5,170 | 215 | 180 |
| Ohio (5) | 140,513 | 149,609 | 9,599 | 9,395 | 5,883 | 5,556 | 3,716 | 3,839 | 4,982 | 4,235 |
| Pennsylvania (6) | 107,032 | 121,659 | 7,052 | 4,322 | 3,002 | 2,478 | 4,050 | 1,844 | 6,613 | 6,397 |
| New York (7) | 93,008 | 105,408 | 1,636 | 1,486 | 742 | 872 | 894 | 614 | 6,837 | 5,944 |
| North Carolina (8) | 89,474 | 101,015 | 6,892 | 8,404 | 2,400 | 3,530 | 4,492 | 4,874 | 1,875 | 2,854 |
| New Jersey (9) | 85,565 | 85,546 | 5,925 | 5,858 | 4,296 | 4,399 | 1,629 | 1,459 | 12,061 | 9,317 |
| Washington (10) | 66,112 | 79,238 | 1,512 | 1,935 | 1,163 | 1,259 | 349 | 676 | 11,478 | 11,745 |
| Illinois (11) | 61,462 | 78,089 | 1,593 | 1,373 | 616 | 459 | 977 | 914 | 1,643 | 3,078 |
| Oregon (12) | 68,198 | 68,423 | 714 | 687 | 521 | 505 | 193 | 182 | 8,880 | 10,023 |
| Colorado (13) | 63,391 | 66,432 | 1,378 | 754 | 769 | 550 | 609 | 204 | 17,268 | 13,516 |
| Massachusetts (14) | 56,760 | 56,117 | 3,310 | 3,577 | 3/ | 3/ | 1,230 | 1,169 | 6,030 | 5,878 |
| Minnesota (15) | 48,082 | 55,921 | 1,212 | 1,338 | 728 | 787 | 484 | 551 | 6,560 | 6,854 |
| Hawaii (21) | 41,252 | 40,617 | 13,067 | 13,250 | 12,941 | 13,200 | 126 | 50 | 13,661 | 12,531 |
| 36 States | 3,152,305 | 3,333,471 | 508,947 | 521,581 | 432,976 | 446,230 | 75,971 | 75,351 | 412,700 | 436,627 |
|
Wholesale value of bedding plants and potted flowering plants, 1996 and 1997 in selected States 1/ |
||||||||||
|
State (Rank) 2/ |
Bedding/Garden Plants | Flowering Potted Plants | ||||||||
| All Bedding | Flowering Hanging Baskets 4/ |
Bedding Pots and Flats |
All Flowering Potted Plants |
Poinsettias | ||||||
| 1996 | 1997 | 1996 | 1997 | 1996 | 1997 | 1996 | 1997 | 1996 | 1997 | |
| 1,000 dollars | ||||||||||
| FLORIDA (2) | 127,300 | 105,640 | 6,916 | 7,872 | 120,384 | 97,768 | 78,164 | 86,450 | 16,071 | 18,525 |
| California (1) | 168,197 | 209,384 | 6,775 | 7,444 | 161,422 | 201,940 | 139,512 | 137,733 | 26,105 | 26,973 |
| Michigan (3) | 131,250 | 143,069 | 15.604 | 18,661 | 115,646 | 124,408 | 27,442 | 25,700 | 12,102 | 12,060 |
| Texas (4) | 113,463 | 104,717 | 12,311 | 10,051 | 101,152 | 94,666 | 39,054 | 34,151 | 13,555 | 12,199 |
| Ohio (5) | 92,810 | 102,970 | 16,315 | 16,008 | 76,495 | 86,962 | 33,122 | 33,007 | 16,346 | 16,179 |
| Pennsylvania (6) | 65,569 | 80,804 | 10,427 | 11,036 | 55,142 | 69,768 | 27,798 | 30,136 | 12,766 | 14,968 |
| New York (7) | 60,294 | 70,306 | 7,716 | 8,223 | 52,578 | 62,083 | 24,234 | 27,649 | 8,037 | 7,449 |
| North Carolina (8) | 45,533 | 51,498 | 10,504 | 12,442 | 35,029 | 39,056 | 35,173 | 38,157 | 12,180 | 13,918 |
| New Jersey (9) | 42,462 | 44,540 | 6,640 | 6,357 | 35,822 | 38,183 | 25,116 | 25,731 | 8,811 | 8,263 |
| Washington (10) | 44,318 | 56,814 | 5,442 | 5,355 | 38,876 | 51,459 | 8,804 | 8,744 | 5,008 | 5,203 |
| Illinois (11) | 38,673 | 44,712 | 8,022 | 9,029 | 30,651 | 35,683 | 19,553 | 28,926 | 7,279 | 8,600 |
| Oregon (12) | 37,295 | 36,360 | 4,025 | 3,593 | 33,270 | 32,767 | 17,731 | 17,330 | 3,366 | 2,964 |
| Colorado (13) | 33,208 | 41,328 | 3,943 | 3,991 | 29,265 | 37,337 | 11,531 | 10,828 | 6,653 | 6,230 |
| Massachusetts (14) | 35,655 | 36,129 | 5,903 | 5,306 | 29,752 | 30,823 | 11,765 | 10,493 | 4,902 | 4,294 |
| Minnesota (15) | 28,796 | 34,988 | 6,542 | 7,302 | 22,254 | 27,686 | 11,514 | 12,741 | 4,891 | 5,153 |
| Hawaii (21) | 2,300 | 2,128 | 0 | 0 | 2,300 | 2,128 | 12,060 | 12,562 | 701 | 618 |
| 36 States | 1,428,133 | 1,568,857 | 176,495 | 185,834 | 1,251,638 | 1,383,023 | 684,340 | 701,176 | 215,248 | 222,395 |
|
1/ Equivalent wholesale value of all sales for all crops except foliage plant value which is based on net value of sales. 2/ State rank based on sales of all floriculture products. 3/ Included in 36 State total to avoid disclosure of individual operations. 4/ Includes geraniums, impatien, New Guinea impatien, petunia, and other hanging baskets. |
||||||||||
|
POTTED FLOWERING PLANTS: Number of commercial firms, number of pots, and value of sales at wholesale, 1996 and 1997, and intentions for 1998, FLORIDA |
|||||||||||
| Crop |
Number of producers |
Number of pots less than 5 inches |
Number of pots 5 inches or more |
Total quantity sold |
Intended pots |
Value of sales at wholesale |
|||||
| 1996 | 1997 | 1996 | 1997 | 1996 | 1997 | 1996 | 1997 | 1998 | 1996 | 1997 | |
| Number | 1,000 pots | 1,000 dollars | |||||||||
| Poinsettias | 56 | 52 | 990 | 997 | 4,363 | 4,079 | 5,353 | 5,076 | 5,173 | 16,071 | 18,525 |
| Orchids | 40 | 35 | 2,375 | 1,911 | 1,660 | 1,304 | 4,035 | 3,215 | 3,849 | 14,009 | 17,961 |
| Potted Florist mums | 24 | 24 | 662 | 485 | 3,388 | 2,510 | 4,050 | 2,995 | 2,908 | 10,928 | 9,483 |
| Kalanchoes | 23 | 21 | 608 | 478 | 992 | 504 | 1,600 | 982 | 949 | 3,368 | 2,204 |
|
GLADIOLI AND POTTED FOLIAGE: Number of commercial firms, production area, and wholesale price and value, 1996 and 1997, and intended area, 1998, FLORIDA |
|||||||||
| Crop |
Number of producers |
Area in production |
Intended area |
Wholesale price |
Value of sales at wholesale 1/ |
||||
| 1996 | 1997 | 1996 | 1997 | 1998 | 1996 | 1997 | 1996 | 1997 | |
| Number | - - - Acres - - - | Cents per spike | 1,000 dollars | ||||||
| Gladioli, cut | 7 | 7 | 3,413 | 3,384 | 3,334 | 26 .0 | 24 .0 | 16,932 | 14,789 |
| - - - 1,000 square feet - - - | |||||||||
| Potted foliage | 415 | 405 | 160,130 | 166,389 | 170,129 | -- | -- | 305,474 | 308,827 |
| 1/ Equivalent wholesale value of retail and wholesale sales, except potted foliage is gross wholesale value less cost of plant material. | |||||||||
|
BEDDING/GARDEN PLANTS AND FOLIAGE BASKETS: Number of commercial firms, number of pots, baskets, and flats sold, and value of sales at wholesale, 1996 and 1997, and intentions for 1998, FLORIDA 1/ |
|||||||||||||
| Crops |
Number of producers |
Number of pots less than 5 inches |
Number of pots 5 inches or more |
Intended pots |
Wholesale price less than 5 inches |
Wholesale price 5 inches or more |
Value of sales at wholesale 2/ |
||||||
| 1996 | 1997 | 1996 | 1997 | 1996 | 1997 | 1998 | 1996 | 1997 | 1996 | 1997 | 1996 | 1997 | |
| POTS | Number | 1,000 pots | Dollars | 1,000 dollars | |||||||||
| Impatiens | 51 | 47 | 9,242 | 8,684 | 344 | 647 | 9,782 | 0.57 | 0.58 | 1.15 | 1.10 | 5,664 | 5,748 |
| Vegetables 3/ | 24 | 26 | 1,873 | 1,316 | 523 | 1,499 | 2,666 | 0.65 | 0.71 | 1.55 | 1.22 | 2,028 | 2,763 |
| Hardy garden Mums | 21 | 21 | 143 | 203 | 766 | 1,025 | 1,263 | 0.64 | 0.72 | 1.61 | 1.81 | 1,325 | 2,001 |
| Petunias | 40 | 37 | 2,211 | 2,084 | 458 | 534 | 2,690 | 0.56 | 0.59 | 1.45 | 1.25 | 1,902 | 1,897 |
| Crops |
Number of producers |
Unit | Quantity sold | Intended production | Wholesale price | Value of sales at wholesale 2/ | ||||
| 1996 | 1997 | 1996 | 1997 | 1998 | 1996 | 1997 | 1996 | 1997 | ||
| Number | 1,000 units | Dollars | 1,000 dollars | |||||||
| Impatiens | 16 | 16 | Flats | 1,024 | 1,030 | 1,045 | 7 .30 | 7 .50 | 7,475 | 7,725 |
| Vegetable 3/ | 17 | 18 | Flats | 309 | 415 | 420 | 6 .90 | 6 .20 | 2,132 | 2,573 |
| Flower Hanging 4/ | 156 | 141 | Baskets | 1,703 | 1,973 | 2,100 | 4 .06 | 3 .99 | 6,916 | 7,872 |
| Foliage Hanging | 206 | 191 | Baskets | 7,153 | 5,800 | 5,538 | 3 .37 | 3 .72 | 24,106 | 21,576 |
|
1/ Unfinished plants sold to other producers are not included. 2/ Equivalent wholesale value of retail and wholesale sales. 3/ For home garden use. 4/ Includes geraniums, impatien, New Guinea impatien, petunia, and other hanging baskets. |
||||||||||
Florida growers used 7,382 acres for the 1997 crop, down over
one percent from the 7,480 acres used for the 1996 crop. The majority
of this acreage is located in the counties of Volusia, Putnam, and Lake.
Acreage used for leatherleaf ferns totaled 4,270 acres with the value
per acre averaging $13,254, down about $540 dollars per acre or four
percent from the 1996 average of $13,794 per acre. Florida growers
intend to use 7,488 acres during 1998 to produce all cut cultivated
greens, including leatherleaf ferns.
|
CUT CULTIVATED GREENS: Number of commercial producers with $100,000 or more sales of all floriculture products, acres in production, bunches sold, and value of sales, by States, 1996 and 1997, and intentions, 1998 |
|||||||||
|
Selected States and crops |
Number of firms |
Total area in production |
Quantity grown and sold |
Total value of sales 1/ |
Intended area for production in 1998 |
||||
| 1996 | 1997 | 1996 | 1997 | 1996 | 1997 | 1996 | 1997 | ||
| Number | Acres | 1,000 bunches | 1,000 dollars | Acres | |||||
| Florida | |||||||||
| Leatherleaf ferns | 134 | 129 | 4,645 | 4,270 | 73,646 | 69,869 | 64,072 | 56,594 | 4,185 |
| All other cut greens | 134 | 130 | 2,835 | 3,112 | 2/ | 2/ | 32,596 | 28,936 | 3,303 |
| California | |||||||||
| Leatherleaf ferns3/ | |||||||||
| All other cut greens | 51 | 47 | 706 | 533 | 2/ | 2/ | 13,608 | 11,264 | 486 |
| Other States | |||||||||
| Leatherleaf ferns | 11 | 10 | 293 | 307 | 4,336 | 4,126 | 3,921 | 3,818 | 307 |
| All other cut greens | 21 | 21 | 38 | 48 | 2/ | 2/ | 266 | 473 | 53 |
| 36 States | |||||||||
| Leatherleaf ferns | 145 | 139 | 4,938 | 4,577 | 77,982 | 73,995 | 67,993 | 60,412 | 4,492 |
| All other cut greens | 222 | 216 | 4,168 | 4,316 | 2/ | 2/ | 50,192 | 44,818 | 4,466 |
|
1/ Value of all sales at wholesale level including harvesting costs. 2/ Bunches are not comparable in this category as units differ depending on crop variety. 3/ Included in other States to avoid disclosure of individual operations. |
|||||||||
|
ALL FLORICULTURE PRODUCTS: Number of Commercial producers with $10,000 or more sales, by sales categories, and area in production, by type of cover, 1996 and 1997, FLORIDA 1/ |
||||||||||||
| Sales categories | Number | Glass greenhouses | Fiberglass and other rigid greenhouses | Film plastic greenhouses | Shade and other cover | Open ground | ||||||
| 1996 | 1997 | 1996 | 1997 | 1996 | 1997 | 1996 | 1997 | 1996 | 1997 | 1996 | 1997 | |
| 1,000 square feet | Acres | |||||||||||
| $100,000 or more | 666 | 656 | 4,248 | 4,279 | 8,861 | 9,546 | 33,177 | 32,828 | 295,014 | 272,352 | 8,644 | 8,991 |
| $10,000 or more | 1,015 | 987 | 4,374 | 4,446 | 10,439 | 10,388 | 36,225 | 35,302 | 321,508 | 295,189 | 9,438 | 9,771 |
| $10,000 - $19,999 | 65 | 48 | ||||||||||
| $20,000 - $39,999 | 75 | 70 | ||||||||||
| $40,000 - $49,999 | 39 | 44 | ||||||||||
| $50,000 - $99,999 | 170 | 169 | ||||||||||
| $100,000 -$499,999 | 376 | 370 | ||||||||||
| $500,000 or more | 290 | 286 | ||||||||||
| 1/ Area by sales category not available. | ||||||||||||