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2015 Local Food Marketing Practices Survey

Census Year: 2012

Within: Volume 3: Special Studies

Geographic Region

National
State

Region

Region 1 (AZ CA CO HI NV NM UT)
Region 2 (CT DE ME MD MA NH NJ NY PA RI VT)
Region 3 (AK ID MT OR WA WY)
Region 4 (IA KS MN MO NE ND SD)
Region 5 (AL AR LA MS OK TX)
Region 6 (FL GA KY NC SC TN VA WV)
Region 7 (IL IN MI OH WI)

Topic

Direct Marketed Sales of Food

Total Direct Marketed Sales of Food and Number of Farms Selling Directly
Total Directed Marketed Sales of Food by Direct Sales Class
Commodity Sales and Number of Farms Selling Directly
Value Added Sales and Number of Farms Selling Directly
Sales by Direct Marketing Channel: Total, Commodities, and Value-Added

Sales by Marketing Practice

Direct to Consumer
Sales and Number of Farms Selling Directly by Practice
Farmers Market
On Site Farm Store or Stand
Off Site Farm Store or Stand
Community Supported Agriculture (CSA)
Online Marketplaces
Other Direct to Consumer Marketplaces
Commodity Sales and Operations with Sales
Value Added Sales and Operations with Value Added Sales
Direct to Retail
Number of Farms Selling Directly by Practice
Supermarkets or Supercenters
Restaurants or Caterers
Commodity Sales and Operations with Sales
Value Added Sales and Operations with Value Added Sales
Direct to Institutions and Intermediates
Commodity Sales and Operations with Sales:
Value Added Sales and Operations with Value Added Sales
Share of Direct Food Sales by Marketing Channel

Direct to Consumer Marketing Practices

Number of Outlets by Practice
Number of Farmers Markets
Number of Off Site Farm Store or Stand
Distance Traveled to Sell Directly to Consumers by Practice
Distance Traveled to Farmers Markets
Distance Traveled to Off Site Farm Store or Stand
Distance Traveled to CSA
Acceptance of SNAP payments with EBT technology
Years Involved in a Direct to Consumer Marketing Practice
Percentage of Direct to Consumer Sales by Marketing Practice
Percentage of Direct to Consumer Sales by Farmers Market
Percentage of Direct to Consumer Sales by On Site Farm Store or Stand
Percentage of Direct to Consumer Sales by Off Site Farm Store or Stand
Percentage of Direct to Consumer Sales by CSA
Percentage of Direct to Consumer Sales by Online Marketplaces
Percentage of Direct to Consumer Sales by Other Markets

Location of Production and Type of Products Sold Directly to Consumers

Location of Farm by Rural/Urban Continuum Code for Producers Selling Directly Marketed Food
Percentage of Food Sales Sold by Distance from Farm
Type of Products Sold Directly as Food

Demographics

Characteristics of Persons Operating Farms Directly Marketing Food

Farm Level Practices for Farms which Market Directly

Percentage of Farms Using the Internet for Farm Business and Marketing
Percentage of Direct Marketing Farms Participating in USDA Programs and Using Farm Management Records
Percentage of Direct Marketing Farms with Third Party Certifications and Food Safety Plans

Resources

Highlights

Methodology

Executive Briefing

Frequently Asked Questions

Report Forms

2015 Local Food Marketing Survey sample report form

2015 Local Food Marketing Survey sample instruction sheet

Other Years